Liquid Eyeglass Cleaner And Anti-Fogger


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Liquid Eyeglass Cleaner And Anti-Fogger

 

This product is a small plastic vial with screw cap, in which a piece
of chemically saturated folded felt is packed. When the screw cap is removed,
this wet piece of felt extends up and above the top opening of the vial, so
that the plastic container serves as an applicator when the screw cap is
removed.

The product is designed as a quick and easy lens cleaner for eye
glasses and to use it, you simply remove the cap, dab the wet felt lightly on
each side of the eye glass lens and then polish off with a handkerchief or
tissue. It not only cleans the lens with a sparkling clarity but it also
retards fogging of the lens under certain conditions of heat and cold.

Another feature is its long lasting effect, so convincingly
demonstrated by suggesting that the customer or prospect smear a LENZ-BRITE
cleaned lens with his finger and then polish off with his handkerchief,
without further application of the cleaner. This feature makes one
application last all day long.

The product is simple to make - all that is needed is your vial which
may be plastic or glass, the felt or any absorbent substance that will hold
the non-drying cleaning solution and the solution itself. The absorbent
substance may be felt, synthetic sponge, cotton wicking, or even a piece of
cloth rolled up to fit the small container or dispenser.

FORMULA FOR THE SOLUTION:

Ethylene Glycol . . . . . . . . 8 parts
Wetting Agent . . . . . . . . . 1 part
Water . . . . . . . . . . . . . 8 parts

PROCEDURE:
Mix the wetting agent in the water and then stir in the Ethylene Glycol. We have
given the units as "PARTS". You may consider the parts as drams,
ounces, pints, quarts or gallons according to size batch you wish to make.

TREATING THE FELT:
As explained previously, other substances may be used in treating any
substance with this solution; simply immerse the felt in the solution and
allow to remain until it is completely saturated with the liquid.

Wring out only lightly and then insert the treated felts in small vials
or containers. One concern uses a strip of felt folded and inserted in the
vial, so the folded edge protrudes above the opening of the vial, the fold
being the point of application to the lens.

LABELLING:
Give your product an appropriate name. Beneath the name, state "Long
Lasting Lens Cleaner" or "Instant Lens Cleaner". DIRECTIONS:
Dab a small spot of (name) to each side of lens. Polish with handkerchief or
tissue. Will not scratch. Will NOT evaporate. LASTS FOR ONE YEAR. Mfg. by:

SELLING:
These vials or containers are put up TWELVE to a display card, with an EXTRA
VIAL inserted separately on the card, suggesting that the prospective
customer TRY IT ON HIS OWN EYEGLASSES before he buys it. This is a convincing
demonstration that helps to sell.

The product retails for $1.00 paying a very liberal profit and your initial
offer to salesmen and agents can offer them TWO samples for $1.00, suggesting
that they sell one and get their dollar back and use the other to prove that
this is the money maker they have been waiting for.

You can also offer a trial display card holding thirteen vials (Twelve
to sell and one as the demonstrator) for $5.00 and in larger quantities at
the following prices: 3 dozen at $4.55 per dozen; 12 dozen at $3.90 per
dozen; 24 dozen at $3.25 per dozen.

ADVERTISING CLAIMS THAT YOU CAN MAKE:
(name) is a handy little gadget with sales appeal plus to every man and woman
who wears glasses -- with profits galore for the man who sells it. Just
unscrew the cap, apply a small spot of (name) to each glass, wipe dry with
handkerchief or tissue and Presto! A sparkling clear lens that stays that way
ALL DAY without any fogging form heat or cold. No water - no soap - no mess -
no fuss. Just carry in pocket or purse - always handy - always ready to use.

SUPPLY SOURCES:

Moulded plastic containers with screw caps:

Imco Container Co, Empire State Bldg, 350 - 5th Ave, New York, NY
Mack Molding Co., Inc., 160 Main St., Wayne, NJ

Ethylene Glycol:

Dow Chemical Co., Midland, Michigan
Carbide & Carbon Chemical Division, 30 E. 42nd St., New York, NY

Wetting Agent for this use - MONAWET MO-70% supplied by:
Mona Industries, Inc., Paterson, NJ

Felt:
American Hair & Felt Co., 1828 Merchandise Mart, Chicago, IL

Synthetic Sponge:
E.I. DuPont de Nemoyrs, Cellulose Sponge Dept., Wilmington, Delaware





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